Computer Arts issue 159

Starting your own business, no matter what it is, is incredibly rewarding. Of course, though, building and running a successful design studio isn’t easy – but it may be easier than you think.

Starting this issue, we’re going to give you all the help we can to get you up and running. From premises to taxes, dealing with clients to PR and marketing, we’re covering everything to do with starting and running your own studio. This month we begin with the basics. With advice from Form, Small, enjoythis and many other studios that are working for major clients, it’s pretty much unmissable.

Elsewhere this issue, we interview Neville Brody – a man who needs no introduction. As head of Research Studios, Brody is a designer who’s pretty much done it all, from high-profile ad campaigns to redesigns of one of the world’s best-known newspapers. Find out about his incredible career and, more importantly, his thoughts on contemporary design and what he’s doing now.

Tutorials this month come from the incredibly talented Radim Malinic (aka Brand Nu) and Martin Fewell of TDR fame. Michael Paul Young is the subject of our Inspiration Workshop, offering a fascinating insight into The Daily Image Project. And Kate Forrester swings by to tell us about her fantastic illustrative work for Harvey Nichols.

Next issue, we bring you something very special: we’re teaming up with Nokia to bring you a guide to mobile design. The free 32-page guide will help you translate your existing skills to mobile design – without the need to buy new software or systems. Look out for it, on sale Thursday 12 March. Until then…

Rob Carney
Editor

IN THE MAG

Output

In the round
The designers doing a 360

Eli Carrico
The ShapeOfThings artist on what’s to come

Studio of the Month
JDK Design opens it doors

In Depth

Neville Brody interviewed
The design great crushes creative comfort zones

Start your own studio
Part one of our ultimate guide to making your studio dream a reality

The Neighbourhood
The cutting-edge digital agency in Profile

From the streets
Street art and advertising are proving good bedfellows

Round Table
How do you make a good brand great?

Technique

Perfect Photoshop composition
Master the design balancing act

Type in Illustrator
Create bold typographic posters

Lip-syncing in Flash
Talk doesn’t have to be tough, says Tom Baker

Inspiration Workshop
Michael Paul Young’s Daily Image Project

Digital ‘zines in InDesign
Designing for the web

Brief Encounter
Kate Forrester has designs on Harvey Nichols

Dualtone in Photoshop
Make your designs Pop

Impactful web banners
Photoshop CS4’s web creation functions

InDesign baseline grids
Maintain design precision

Need to Know

3D elements
Discover a new world of creative choices with 3D

Online outlets
Selling your work through the web – where and how

Working with developers
Stress-free strategies for meeting clients’ needs