Ten reasons to… manage your studio

Studio management can make the difference between success and failure for many studios. So what can you do to ensure you’re working at maximum efficiency? Adrian Shaughnessy provides ten top tips in the first of our series of exclusive PDF posters.

The role of the studio manager is crucial to the efficient running of a design business. But usually it’s only the big design companies that can afford to pay for such services. Yet all studios – even small ones – need management. This means that most designers have to do their own, just as they have to do their own book-keeping, IT consultancy and print buying. But by investing in a good studio manager, designers can increase efficiency and productivity, make the working day more enjoyable for everyone and, last but not least, boost profitability.

The key to getting the most out of studio management is to remember that as a designer you’re in the service sector. Don’t think of studio management as an irksome in-house overhead. Think of it as key factor in the way you look after your clients. Viewed like this, studio management (and project management) becomes a way of boosting your income. So it pays to employ someone in this role, and it pays to employ someone good. But what exactly is the role of the studio manager?

Click here to download the poster and find out.