The 200 best design moments ever, part 2

51 PEEPSHOW COLLECTIVE

Formed in 2000 by some University of Brighton graduates including Miles Donovan, Peepshow Collective discovers a new way of collaborating by sharing clients, jobs and ideas fluidly. In addition to numerous gallery shows and plentiful illustration pieces for newspapers and magazines, members produce a fantastic range of moving image work for clients and events like onedotzero.

52 LANDOR FOR BP

The bright new sunflower logo that Ogilvy and Landor create for BP in 2001 is imbued with optimism for a sustainable future. With green fringes and a ‘Beyond Petroleum’ tagline, the identity is at the vanguard of environmentally aware branding. Deepwater Horizon will later pump millions of barrels of crude oil into the Gulf of Mexico, tarnishing the brand.

53 BRUSHES FOR IPAD ARTISTS

Anyone who thought the iPad would provide just a means of reading digital newspapers is proven wrong with the Brushes app. First appearing on the iPhone in 2009, Jorge Colombo uses it to create a cover for The New Yorker. Later, David Hockney uses the iPad version to digitally paint Yorkshire landscapes, commenting on how easy it is to select different colours.

54 MOTHER WINS IN THE NAUGHTIES

Cunning and humorous, Mother’s 2001 campaign promoting the affordable art site Britart.com wins a Black Pencil in Ambient Advertising from the D&AD, but is scolded by the outdoor advertising industry. The creative agency had attached its posters to lamp posts, railings, slabs of pavement and junction boxes all over London, pretending to sell them as pieces of art.

55 THE RISING STAR JESSICA WALSH

Striking, colourful and unexpected, Jessica Walsh’s design work often features sculpted 3D body parts, crazy handmade objects and bold compositions. It’s postmodern, yet clean and direct. Unsurprisingly, after graduating in 2008 she’s named an ADC Young Gun, works with Sagmeister Inc and Pentagram, and designs two Computer Arts covers in later years.

56 ROBOTS IN DISGUISE

Affordable professional 3D software becomes within reach with the release of 3ds Max 4 in 2003, and back in the days when magazines sported cover CDs we brought you the demo version. Meanwhile, Studio Liddell impresses with its retro robot 3D design skills, creating our cover image for issue 57 in May 2001.

57 I WONDER WHAT SHE’LL DO NEXT?

That’s what people ask after being blown away by Canadian designer Marian Bantjes’ I Wonder in 2010. The stunning book explores typography, patterns and imagery with a series of articles woven into the very intricate fabric of the designs.

Advertisement

58 THE QUARK KILLER

When Steve Jobs reveals that Adobe is working on a “Quark killer” in 1999, the announcement seems to be a killer blow for the DTP software in itself. Jobs helps demonstrate the software with Apple. Ironically, Quark had attempted to buy Adobe in 1998. What happened next? See number 114.

59 THE TATE MODERN IDENTITY

Inspiring designers and artists everywhere, the newest in the Tate family of galleries opens in 2000, in London’s former Bankside power station. Wolff Olins designs the gallery’s identity with an out-of-focus text logo as the centrepiece.

60 THE END OF PRINT

Coming from the world of skateboards and dirty type, David Carson is one of the most influential designers of the era. The End of Print in 1995 is first among his four books exploring type, graphics and imagery. The former teacher founds his studio the same year.

61 DRESSING UP CREATIVE SUITE 3

Adobe’s Creative Suite receives an environmentally friendly makeover in 2007 when IDEO comes up with a sustainable packaging solution using a minimalist design and lo-fi materials. It idea is hailed as beautiful, though it’s still greener to download the software.

62 WALTER STERN FOR MASSIVE ATTACK

Focusing on an unborn child in the womb, Walter Stern’s 1998 video for Massive Attack’s ‘Teardrop’ wins Best Video at the MTV Europe awards and is nominated for a Brit and D&AD award.

63 BAFTA GOES INTERACTIVE

In 1998, the British Academy of Film and Television gives interactive developers the chance to win its much coveted golden mask trophies. In 2003, games split away, forming their own awards ceremony.

64 HUNT FOR STIG

Rod Hunt has not only made a name for himself with his best-selling illustrated Where’s Stig books, he has also been fighting the cause of British illustrators for years. This is recognised in 2009,when the Association of Illustrators calls for him to become its chairman.

65 WYSIWYG FOR WEB

In the late 1990s, Macromedia can do no wrong, with products like Flash solving the problem of low bandwidth for web animation, and the brilliant first edition of Dreamweaver in 1997 enabling designers to create new websites as though they were using DTP software. Almost.

66 HYLAND AT PENTAGRAM

After joining Pentagram in 1998, Angus Hyland does outstanding work for some of its clients. But perhaps his biggest impact in design is made through his solo publishing endeavours. His books Pen and Mouse and Hand to Eye both explore contemporary illustration, while c/id looks at branding work in the arts, and Symbols deconstructs logo design. He is consultant creative director for Laurence King, too.

67 DESIGN TRIO FOUND STUDIO OUTPUT IN UK

The dynamic team of Dan Moore, Rob Coke and Ian Hambleton found Studio Output in 2002, setting up offices in both London and Nottingham. With a clear and colourful style, and a willingness to tackle new challenges in any media, the fledgling company quickly finds itself working on an array of high-impact projects with clients including Sony, the BBC, Ministry of Sound and more.

68 YOUNGEST BLACK PENCIL WINNER

The Queen always appears on one side of British coins, but the other side is another matter. When the Royal Mint asks the public to design Britain’s coins in 2009, Matt Dent of Gwynedd in Wales wins the competition. Each of the smaller value coins has an element of the UK coat of arms on it, while the £1 coin displays the entire shield. He picks up a Black Pencil at the D&AD awards the following year and has gone on to create a £2 coin commemorating the bicentenary of the birth of Dickens.

69 TREVOR JACKSON’S OPTICAL ILLUSIONS

The imagery on the Soulwax album covers – using fine black-and-white patterns, simple geometric shapes and type – might create optical illusions when you look at them, but Trevor Jackson’s design skills are in fact very much of this world. In 2004 the work is rewarded with a D&AD Silver Pencil and a Tokyo Type Directors Club award.

70 YOUNG GUNS SHOOTS TO SUCCESS

The Art Directors Club Young Guns awards highlight the skills of young designers across many disciplines. Since 1996, winners include Stefan Sagmeister, Jonathan Notaro, Deanne Cheuk and regular Computer Arts contributor Alex Trochut.

71 ADHEMAS BATISTA IN COMPUTER ARTS

With his 2003 book Brasil Inspired, Nando Costa leads a new wave of Brazilian creatives to prominence, and one of the most colourful among them is Adhemas Batista. As a rising star he writes a letter to Computer Arts, which is printed in issue 127. Like so many of our collaborators, his career goes stellar. He’s perhaps best known for his work with the footwear brand Havaianas, and since relocating to Los Angeles he’s worked on The Coke Side of Life campaign and has produced astounding imagery for Absolut.

72 MILES NEWLYN AND UNILEVER’S ICONIC LOGO

Working with Wolff Olins in 2007, identity design specialist Miles Newlyn develops a new logo for Unilever, a giant global brand made up of many constituent parts. The logo they design is a ‘U’ made up of many constituent parts – 26, to be precise – including a fish, bird, hand, bee, flowers, leaves and so on. Newlyn regards his design as humanist, and all the shapes he uses are organic, natural elements that people can easily relate to. He also creates powerful work for Sky, Tate and more.

73 JARVIS’ MARTIN

While James Jarvis doesn’t consider himself to be a character artist per se, his work in this area inspires a generation of young designers. His first vinyl toy is Martin – a skateboarder he creates in 1998 for the clothing label Silas. Martin is followed by several series of The In-Crowd characters (punk rockers, wrestlers, zombies and so on), Vortigern’s Machine, King Ken and more.

74 HOTEL FOX OPENS IN 2005

Volkswagen’s Copenhagen hotel is all about individuality in visual culture. It has 61 unique rooms decorated by 21 different creative studios including the likes of Container Plus, Genevieve Gauckler, Hort and more. Room rates start at under £60 per night.

75 D&AD’S 2009 ANNUAL – A UNIQUE TEAM

There’s something special about the D&AD Annual for 2009. As in previous years, it includes the black and yellow pencil work, as well as around 700 other in-book pieces. However, the design is the result of a unique collaboration between Peter Saville and recent design graduate Luke Sanders. On the cover is a hexagon split into coloured sections of different sizes – an infographic reflecting the areas in which D&AD works. Inside there are fold-out covers for each section, making it seem like there are four books within the annual itself.