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Greig Anderson
Location Glasgow/Sydney
Job Graphic designer
Contact www.effektivedesign.co.uk
Software Photoshop, Illustrator, InDesign
“I’m looking forward to the challenge of working in a different country with new people and new ideas,” says Greig, of his recent move to Australia for a year. It’s a long way from his former base of Glasgow, but the freelancer believes it’s time to challenge himself in a whole new way: “I recently completed a self-promotional mailer with which to approach agencies in Sydney, and the response so far has been very positive.”
Greig previously worked with Curious, the Glasgow agency, which he says gave him the chance to work with a healthy variety of clients. At the same time he set up his own freelance studio Effektive, as well as becoming a prolific contributor to design blog The Serif and his own blog.
Self-promotional mailer/poster The A5 booklet and A2 poster that Greig sent as promos to agencies in Sydney. “My portfolio pieces in the booklet are organised in a grid-based layout and number-referenced. I wanted to create something that would leave a lasting impression and that wouldn’t end up stuck in a drawer alongside other CVs.”
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