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In depth
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Agency-side or client-side: The insiders’ view
Peer through the popular misconceptions when deciding whether to side with an in-house or agency team
Fashion fix
As the high street courts graphic designers and illustrators like never before, Dom Hall discovers what it takes to cut it with the retail giants
Six to Start
Nick Lockey immerses himself in the interactive storytelling of Six to Start, and discovers games that are designed to be played on one platform: the whole world
Autumn Whitehurst
Since she stepped into full-time illustration seven years ago, Autumn Whitehurst has become a star in both fashion and publishing. She tells Garrick Webster about style, colour and how to beat creative block
Angus Hyland
Owned and run by its worldwide network of partners, Pentagram produces groundbreaking creative work across all disciplines, from architecture to identity. Partner Angus Hyland takes Nick Carson through his corner of the collective portfolio
Don’t be bland
Putting more stock in focus groups of users than designers is not a recipe for visually enthralling interfaces. Jason Arber strikes a balance
Viral infection
Good news travels faster when your ad goes viral. Garrick Webster talks to the creators of the web’s most infectious campaigns
Designed for use
Matt Marsh assembles his 10 essential tips for designing a positive interactive experience that will keep your users coming back.

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