All Branding articles

There are 173 articles tagged with Branding

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  • Creating trees in Illustrator

    Green is in vogue and clients everywhere want natural imagery in their promotional material. Ben the Illustrator shows you how to create a fresh-looking tree.

  • Profile: Noah Harris

    Rob Carney meets the former Precursor man behind album typography, games intros and those animal-infested idents for E4.

  • Profile: Interbrand

    Visuals are just half the picture for worldwide branding agency Interbrand, as Graeme Aymer finds out.

  • Design an event logo

    Events need branding as much as anything else. Derek Lea reveals the creative process and technical considerations involved in designing an appropriate and versatile event logo.

  • Logo design & inspiration

    From bricks-and-mortar high street names to online communities and social networking sites, logos are everywhere. Defining brands, lifestyle aspirations and, as Nick Spence discovers, much great design.

  • Insider's guide to fashion

    The fashion industry is a multi-headed beast that operates on many levels and can take an outsider years to understand. Here, fashion and textile designer Jenny Udale spills the beans on what makes the industry tick...

  • Profile: Trevor Jackson

    "Losing colour forces you to attract the viewer using only good concepts and powerful imagery." Multi-talented music producer and designer Trevor Jackson tells Vicki Atkinson.

  • Logo secrets

    Ever-evolving media demand ever-more innovative ways of capturing attention. Tom Dennis looks at the trends taking logo design by storm and the pioneering ways designers are creating cutting-edge branding.

  • Illustrative design

    Von Glitschka explains how you can use straightforward illustrative techniques to solve the visual problems of creating a professional-looking logo.

  • Extreme sports branding, part one

    In the first part of Go Media's series on cross-media design, Oliver Barrett shows you the process of creating a logo and print piece for an extreme-sports brand. Next month, he'll be adapting it for the web.
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