Coca-Cola's famous logo is widely regarded as the most successful brand in the world. But how did it become so iconic? Michael Burns investigates this global phenomenon.
Start Creative's exciting identity for Virgin's new music download service harks back to Virgin's rock 'n' roll roots. But will this new image help Virgin win the battle against established music download giants?
Susan Kare's original designs for the first Macintosh computer icons continue to exert a powerful influence over the look and feel of modern-day personal computing, as Mark Penfold finds out.
With a few simple steps you can customise a media player with your own logo and graphics. Richard Wentk shows you how to turn your iPod into a unique promo item.
In the third part of our series of tutorials on cross-media design, Haley Saner brings a static logo to life with a sparkling range of special effects. The series concludes next month with designing for mobile.